Jay Shetty is bringing his podcast to both Spotify and Netflix.
Under a new partnership, video episodes of Shetty’s series were announced on Wednesday On purpose It will be featured on both Spotify and Netflix, where Spotify also serves as a global sales representative. Shetty previously had a deal with iHeartMedia for On purpose.
Video episodes On purpose It will be available on Spotify and Netflix starting July 13. At that point, full video episodes will only be available on the two services, not on YouTube or other platforms.
Netflix has already struck a deal with Spotify and other services to offer podcasts on the platform, as it wades into the waters of podcasting. The initial deal with Spotify was included The Bill Simmons Podcast, The Zach Lowe Show, The McShay Show, The Rewatchables, Conspiracy Theories And more.
Shetty On purpose It is a popular motivational podcast, which also includes interviews with celebrities, health experts, and more.
“This is a historic moment, not just for us On purpose But for the broadcast itself. We are entering a new era where interviews can influence culture as powerfully as films, music and television on the world stage. It’s truly a dream come true to be collaborating with Netflix and Spotify at the same time. I never would have believed when I started the podcast just 7 years ago that this would happen. “Working with two of the most influential forces in global entertainment is unprecedented, and I couldn’t be more excited for what’s to come,” Shetty said.
“On purpose “We’ve built one of the most engaged podcast audiences in the world, and we’re excited to expand our partnership with Netflix and Jay by bringing video episodes to Spotify,” said Roman Wassenmüller, Vice President and Global Head of Podcasts at Spotify. “Spotify has already become the place where millions of fans come to listen to the show, and this next chapter builds on that momentum by giving audiences a more immersive way to experience it. This partnership also reflects our continued investment in video and our commitment to helping creators grow global franchises on Spotify.”
“Jay Shetty has an extraordinary ability to spark deep, meaningful connections that resonate with millions around the world,” said Lauren Smith, Vice President of Content Licensing and Programming Strategy at Netflix. “By joining forces with Spotify, we are giving back On purpose A new, expanded canvas, bringing these visually engaging interviews to our members’ screens with unmissable episodes to look forward to each week.
