Environmental advocate Maggie Byrd, mother of Grammy-winning singers Billie Eilish and Finneas O’Connell, hosted a star-studded event over the weekend to combat food insecurity.
Support+Feed, a nonprofit founded by Byrd, hosted the inaugural Pickleball Invitational and Game Night Fundraiser on Saturday at PIKL LA
The game night brought together celebrities, community partners and supporters to raise awareness of an issue that Byrd has been talking about for several years. The event was attended by many notable guests, including her children Eilish and O’Connell; Angelina Jolie and her son Pax Jolie-Pitt; Kristen Bell and Dax Shepard; and former Spice Girls singer Melanie C.
“Our work in Los Angeles has become even more urgent since last year’s fires,” Baird said exclusively. Hollywood Reporter. “It is so touching to see our community coming together to support our neighbors.”
Attendees were treated to plant-based meals from support + nutrition partner Cena Vegan and Strong Roots, who also partially sponsored the event. The two companies previously worked with the nonprofit in distributing meals. Live Nation served as presenting sponsor alongside talent agency WME.
Bird made remarks about the event’s mission and organization before the baseball tournament began. Rookie and veteran players alike competed in hopes of reaching the championship round. For those who chose not to play pickleball, other games, including UNO or ping pong, were available and a lounge for guests to grab a drink.
Proceeds from the night went to support the mission of Support+Feed, which provides community meal programs, emergency relief efforts, food access initiatives, educational programs and more. The nonprofit, which Byrd founded in 2020, was heavily involved in supporting Los Angeles communities that were rebuilding in the wake of the deadly 2025 wildfires.
Support+Feed addresses the climate crisis through the lens of food. “Making people understand that what we eat matters, and every time you can make a more sustainable choice, make more plant-based foods, it makes a huge impact,” Baird previously said. Hollywood Reporter.
“The music industry has a lot of power to do this. Every arena, every stadium, every venue serves a large number of people, so if you make your roster 80 percent plant-based, you’ll make a huge impact,” she added.
Byrd has been a strong advocate for sustainability in entertainment through her work on Eilish’s tours, which has included pushing for vegan food options at venues, finding more sustainable travel options when possible, and hosting food drives at select stops. The environmental expert recently partnered with public media organization WETA for a new sustainable lifestyle series, Climate kitchenwhich is scheduled to air in 2027.
