Digital creator and stand-up comedian Nigel Ng, also known as Uncle Roger online, has signed with CAA to represent.
With over 26 million followers across social media, the US-based comedy and influencer phenomenon has thrived with its food-focused and observational satire. This includes his popular podcasts on YouTube, where he has 10.7 million subscribers.
On Instagram, Ng has another 5 million followers and 11.2 million viewers on TikTok. CAA will continue to expand the world of Ng’s Uncle Roger beyond social media as the Hollywood talent agency increasingly represents digital creators and podcasters by helping drive digital strategies across its film, music, television and sports divisions.
As an entrepreneur, Ng has already toured across North America, Europe, Asia, Australia and the Middle East. While bridging food and comedy, he has launched two restaurant concepts, Uncle Roger’s Kawan in London, and FUIYOH! It’s Uncle Roger in Malaysia.
He has his first cookbook, Don’t Spoil Your Rice: 70 Recipes to Impress Uncle Roger It is scheduled to be published by Simon & Schuster on November 3, 2026. Ng has collaborated with Gordon Ramsay, Jamie Oliver, Nick DiGiovanni, and Joshua Weissman, among others.
It has also entered into partnerships with global brand partners, including Knorr, Airalo, Revolut, Singha, KFC, ExpressVPN, and Apple TV.
Ng is also represented by Matthew Harvey and Claudia Parinello at MVE Management and Brecheen, Feldman, Breimer, Silver, Thompson.
CAA Creators represents digital video and audio creators among brand marketers, companies and investors driving the emergence of the fast-growing creator economy in film, television, publishing, consumer products and live touring.
