Kovert Creative is expanding its team.
The bicoastal marketing, communications and entertainment firm has hired Mallory Moorhead Pretzel to join its entertainment public relations team. Moorhead Pretzel, based in Los Angeles, will oversee communications at Kovert for programming-focused clients such as Jimmy Kimmel Live!Paper Kite Productions and SmartLess Media while also working across Bloomberg Media and Spotify.
The CEO brings to Kovert 15 years of experience working on campaigns, executive vision and crisis communications. She comes to the party from a position as Director of Corporate Communications at Sony Pictures Television. Her resume includes stints in corporate communications and publicity at companies like Amazon MGM Studios, Fox, and NBC, where she worked on shows like America’s Got Talent, Bob’s Burgers and risk! Morehead Pretzel began her career on the prestigious NBC show Page.
“Mallory is smart, strategic and deeply connected across the entertainment landscape. Her experience across networks, streaming and studios makes her a natural fit for our clients, and we are fortunate to have her at Kovert,” said Kovert Co-CEO Louis Kaye.
Kovert Creative specializes in brand communications, talent PR, video and content development, event production, experiential marketing, influencer and social media marketing, digital strategy, creativity and design. The company’s talent roster includes notable names such as Jimmy Kimmel, Amy Poehler, Jack Black, Will Arnett, Colin Farrell, John Mulaney, Wanda Sykes, Ike Barinholtz, Leanne Morgan, Will Forte, Zach Braff, and Sean Evans. Hot, SubwayTakes‘Karim Rahma and Markiplier. The company’s clients include Bloomberg Media, Suntory Global Spirits, First We Feast, SmartLess Media, Spotify and more.

