Ali G, Sacha Baron Cohen’s alter ego, is back, this time for the 2026 Wimbledon Finals.
On Sunday, Ali G posted a video on his newly created Instagram account. “I’m here at the men’s singles at Wimbledon, which actually, despite the name, is not a Gaylords party. It’s like the World Cup of something called tennis, and it’s like a bad version of ping-pong. They say tennis is best played on grass, which is why I intend to sell as much of it as I can while I’m here. So if you want some herbal remedies, I’ve got anything you want,” Cohen’s sarcastic character says in the clip as she tries. To sell marijuana.
He added in the caption of the post, “I’m back! And if in the final appearance for Wimbledor 2 you’ve been hit hard, I’m here with the delivery.”
Ali G’s return comes after the recent announcement that a new film starring the iconic character has secretly wrapped production. The surprise sequel, which has yet to have a release date, comes more than two decades after Ali G last appeared on the big screen in 2002. Ali G Indahouse.
The three-time Oscar nominee’s alter ego first appeared in 1998 during a segment on the British TV show Show at 11 o’clock. Known for his distinctive hip-hop slang and bright yellow tracksuits, Ali G has become a cultural phenomenon through his absurd interviews with high-profile figures, from Donald Trump to David and Victoria Beckham, among others.
the Borat The star’s beloved character also has a TV series, Show this to meWhich ran for three seasons from 2000 to 2004.
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