British media manager Martin Sorrell from S4 Capital teams up with Fernando Solicín, a producer at the popular channel. Melania Documentary, a feature-length documentary about the 2026 World Cup produced “with the cooperation and support” of FIFA.
document, Chasing the dreamaccording to the official trailer, will provide an “intimate and unexpected perspective” on the world’s most popular sports tournament. The film will be released on Disney+ worldwide.
Monks Film, the specialist production arm of Sorel’s digital marketing company Monks, a subsidiary of S4 Capital, will produce Chasing the dream Along with Sulichin’s New Element Media. Pablo e Bossi, producer of the Argentine football doc Muchachoswhich looked on as Argentine fans around the world celebrated the national team’s 2022 World Cup victory in Qatar, is also on board.
“The FIFA World Cup is that rare moment when the world stops and beats as one,” Solichyn said in a statement. “Together with FIFA, we are capturing a global cultural moment that will resonate long after the final whistle.”
The project will mark the first feature documentary for S4 Capital, the advertising group Sorrell launched in 2018 after leaving market leader WPP, which he had run since 1985. Sorrell said the move into film production was “a natural evolution of our model of capitalizing on the growth of global sports franchises and brands.”
This document will be prepared in collaboration with FIFA, whose president Gianni Infantino presented US President Donald Trump with a hastily organized FIFA Peace Prize in December, just two months before the US and Israel began their war on Iran.
An Iran war could disrupt this year’s World Cup, scheduled to be held from June 11 to July 19 in sixteen cities in the United States, Canada and Mexico. The Iranian Sports Minister said that his national team would withdraw from the tournament in protest against the US killing of Ayatollah Ali Khamenei in an air strike on February 28.
Even before the war, many international fans expressed concerns about traveling to the United States for the tournament, citing visa controls, strict new borders and harsh immigration policies introduced by the Trump government. High ticket prices will limit the number of people who can attend matches and immigration policies
FIFA has also been criticized for allegedly measuring fans with so-called dynamic pricing for World Cup tickets, charging exorbitant prize money for matches. Football supporters’ group Europe (FSE) and consumer rights organization Euroconsumers filed a formal complaint with the European Commission on Tuesday, accusing FIFA of abusing its monopoly position “to impose exorbitant ticket prices and opaque and unfair purchasing conditions on European fans.”
The complaint notes that prices for this summer’s tournament will be significantly higher than at any previous World Cup, with ticket prices for the final at MetLife Stadium in New Jersey on July 19 starting at $4,185, seven times the cost of the cheapest ticket for the 2022 World Cup final in Qatar, and more than 40 times the cost of the least expensive seat at the 2024 European Championship final in Germany.
